Brand awareness is one of the most significant factors that contribute to the successful running of a business. You want to make a great first impression that will last if you have aims to increase your consumer base and become a thought-leader in your sector.
There’s a lot of work that businesses can be doing to secure a better brand image while bettering financial gain. From retail to hospitality, there’s always room for improvement regarding both your own staff and customer retention.
What do your customers think?
Despite what you may think, a lot of customers value their experience in-store than the product itself. Well, 76% of Brits do. Although you should also be
Businesses must understand that there is always room for improvement. According to one study, 80% of businesses already believe that they deliver
Did you know that almost 50% of customers will become loyal after their initial visit if they deem your business to offer quality
The next steps for your business
It’s important that brands invest in tailored workwear for their staff. You need to ensure that your employees are identifiable to customers and this can only be achieved by designing a uniform that stands out; while catering to each type of individual that works for you (considering religions etc).
For businesses that allow a relaxed dress code, they spend a lot of time reviewing what their staff
Skill development is always a core area that you should be looking at. This should cover ways that they interact with consumers of all kind (race, religion, disability) and offer the most efficient service possible to show that you’re a reputable brand. On top of this training, you should also make your staff aware of any new products or services that you begin to offer so that they can give customers all of the information that they require.
Research has suggested that customers will spend up to 13 minutes in a store — so it’s important that you deliver